Dental marketing study: Using viral videos for MAX-imum impact

BrandMax Tri-Clean Ultrasonic Cleaners for dental instruments have earned a spot among Dentistry Today’s Top 100 Products for three consecutive years based on numerous product attributes. Their creative campaigns on social media sure don’t hurt, either. Whether channeling Godzilla stomping wreckage in their “Superior Power” video (above) or breaking it down to “Hey Girl” with […]

Maybe MegaGen was her birthday wish?

Louise Bonito had 102 reasons to celebrate at her birthday party earlier this year. According to telegraph.co.uk, the grandmother from Connecticut reached the impressive age on April 26. When celebrating with her loved ones a few days later, she blew out her birthday candles, but her dentures made a surprise appearance. “I took a deep, deep, breath and with all my might I […]