Need a personal tour guide for your holiday visit to NYC?


Sounds like a job for Dr. Carlos J. Huerta.

Heading to the Big Apple for a holiday visit?

The restorative and cosmetic dentist recently honored as one of Incisal Edge‘s 40 Under 40 offered the dental lifestyle tour a guided tour of his favorite city spots.

Dr. Huerta, who grew up in Oklahoma and attended dental school at the University of Pennsylvania, moved to Manhattan 12 years ago. lf you’re heading to his adopted home in for the coming weeks (or anytime of the year, for that matter), you could do worse than to heed his recommendations, according to Incisal Edge Managing Editor Brian Dawson. 

From the West Village (“I love … its brownstones, small offset streets, cute shops and great cuisine,” he says.) to Nolita and the Upper East Side, he shares culinary and cultural recommendations.

Before you trek to the tree in Rockefeller Center, review Dr. Huerta’s Incisal Edge interview for an insider tips to make your experience unique:

Q: What do a rhino and a firefighter have in common?


A. A toothache rescue mission.

Firefighters at Edinburgh Zoo in the United Kingdom recently discussed  “one of the strangest” rescue missions of their careers with  helping relieve a rhino from a toothache.

Find out how members of Newcraighall fire station stepped in to relocate Bertus, an eight-year-old rhinoceros for a tooth repair appointment. Using techniques normally saved for building collapses or heavy vehicle collisions, they delivered the two-ton dental patient  to veterinarians.


Read the full story at:

Why Treatment Coordinators are Most Valuable Players at your practice


By Lisa Philp, RDH, President of Transitions Group North America

The responsibilities of treatment coordinators are vast. So is the value they add to your practice.

There is an increasing prevalence — and importance —of Treatment Coordinators; skilled colleagues who can help a practice increase its case acceptance by up to 20 percent. That’s a laudable figure, but what should a treatment coordinator ultimately be responsible for to help make it happen? Choosing the right one can make all the difference between a practice that’s moderately successful and one that’s extravagantly so.

Opinions vary, but in my experience the core characteristics of a good treatment coordinator are self-confidence, strong relationship and communication skills, an optimistic attitude and a genuine curiosity about people.

High emotional intelligence and empathy (not sympathy — an important distinction) are imperative, as is a strong motivation to solve problems and work toward financial solutions for patients who need persuasion to make dentistry a regular feature of their lives.

That’s an awful lot of responsibility. How might it play out day to day?

NEW-PATIENT ORGANIZATION. Treatment coordinators are the first point of contact for new patients, often via telephone. This first call can take up to 15 minutes, which in multiples can be a little difficult to fit into a practice’s daily operations. (Add “good time management” to that list of core characteristics above.) Your T.C. will also serve as an orientation committee for new patients, providing them with a welcome package, ensuring they’ll show up for that crucial first visit, giving them a tour of the practice and then sitting down with them to assuage anxieties and determine their goals for their dental health.

FINANCIAL ARRANGEMENTS ON THE FLY. Patients coming from their hygiene visit with previously diagnosed needs or (especially) new diagnoses will need a more in-depth look at their financials: overall affordability and available options to help defray costs.

PREDETERMINATION MANAGEMENT. Although predetermination doesn’t really fall under the case-acceptance rubric, it might very well be necessary if the patient is serious about dental treatment. Foreknowledge of coverage particulars benefits both your practice and your patients. Then, once predetermination is returned, your T.C. will need to follow up at once with patients to keep them moving along the treatment track.

CONSULT PREPARATION. When a patient is invited back for a separate consultation, the treatment coordinator handles the logistics, preparing the plan, letters, documents, visuals and room setup for the patient and any of his or her family who might attend.

TRACKING CASE ACCEPTANCE. Here, the job comes full circle, as the treatment coordinator tracks diagnosed and planned treatment for patients, calculating acceptance rates and, often, assembling a monthly summary for the entire dental team.

Crucial variables all, for sure — and a skilled treatment coordinator is one who can handle each of them with aplomb. That’s what leads to increased case acceptance, and tangible value added for your practice that far exceeds the cost of an additional staff member.

Lisa Philp RDH, is the Chief Visionary Officer of Transitions Group North America, a full-service coaching company for dentistry. Her career began with clinical hygiene in the United States and Canada that led to the creation of a periodontal disease management program in which she coached thousands of dental professionals.  She is currently a leader, author, and coach and highly sought after North American speaker.

How did Dr. Kerry White Brown turn flooded disaster to opportunity?


The reception are of White Brown Smiles in Columbia, South Carolina, today bears no trace of the catastrophe visited upon it less than a year earlier – a condition that’s testament to the steely determination of Dr. Kerry White Brown (above, center) and her husband Gregory Brown, to rebuild and improve the dental practice.

Last October heavy  rains caused great swaths of the Palmetto State to flood. Nineteen people died: damage was estimated at $12 billion. Into that last category fell Dr. White Brown’s practice, which flooded with up to five feet of water. “We had just added a 2.200-square-foot addition,” she says. “New chairs were still in their boxes. The new equipment was all destroyed.”

Just five months after the flood, Dr. White Brown and her team, who had been seeing patients at a second office across town, walked into their gleaming new 5,400-square-foot practice. She takes a philosophical view of the experience. “No one was hurt,” she says.
“We made out pretty easy compared to some, who lost loved ones. I was grateful that all we lost were things. Things can be replaced.”

Dr. Kerry White Brown shared three dental practice disaster survival tips with Incisal Edge dental lifestyle magazine. Learn from her experience, and  be inspired by Dr. White Brown and her dental and home teams:

Former thumb sucker? Mom-to-be? Your dentist knows.


There’s no keeping secrets from your dentist, according to Women’s Health Magazine.

“Dentists can discover everything from your bad habits to your favorite beverages simply by asking you to say, ‘Ahh!'”

Find out how a dentist knows if you’re pregnant, a nail biter, a former thumb sucker or a patient who flosses right before her dental visit:

Also, learn how your dentist can help identify other health issues:

“The mouth is the window to the body,” says David Silverstrom, D.D.S., of The Silverstrom Group in Livingston, New Jersey. “Often, diseases like cancer, anemia, and diabetes will first be identified by the dentist in a regular examination, and this saves lives.”