TOUGH TIMES IN BUSINESS? YOU’RE NOT ALONE.

For the past three months, I have been to conference after conference.  I have had the opportunity to reconnect with many old friends and had the pleasure of making many new ones.  It’s no surprise that these years have been extremely tough for the small business owner, but some of the stories I heard left me dumbfounded, but grateful.

Like everyone else, I feel the emotional and physical wear of owning my dental practice, the constant having to “turn it on” for your team, your patients, and even your family.  It is exhausting, so exhausting, that it can make you mentally quit and dive into a gigantic pity party that will ultimately pull down everyone with you.

“So take a moment…remember back to why you chose dentistry.  Close your eyes and remember that acceptance letter. When you read it, how did you feel, what immediate dreams did you start to create for your future career?”

They say, “if you can turn passion into a career, you’ll never have to work another day in your life,” and that has been the case for me.   Becoming a dentist was never a dream I had growing up as a child. Let’s face it, not many people see the allure of working in dark, wet, oral environments every day.

Screenshot 2017-06-08 18.04.12It was the influence of my older brother and the memories of taking of my cancer -riddled grandmother to her never-ending doctors’ appointments that steered me down that path.  My brother is an orthodontist and while he was in dental school, I was in college deciding which of my two majors I would truly pursue in life. One was in science and the other in the arts.  With his advice, I started to shadow dentists in town to gain some exposure to the world of dentistry.   I remember going into one specific office, where the dentist and his team treated their patients with such integrity, and it reminded me of how much that impacts a person who is scared or feels vulnerable because they are a patient.

It was when I was going through dental school that I realized I truly found a profession that allowed me to marry art and science together and that I would be able utilize that knowledge and skill set to help people improve their lives on a daily basis and in so many ways.

“Now, could I do this without the help and support of a team that didn’t shared this same passion?  I think we can unanimously say “No”!”

I know that so much of my success and enjoyment comes from the fact I have a team that supports me completely.  Each woman on my team is a completely different person that brings a different perspective to the group but shares the same mission to treat each patient uniquely, with empathy and gentleness. They are people with their own lives outside our office but who chose to dedicate themselves to our patients and our practice.  They continuously train to remain top of their field of practice and come to work with patience and enthusiasm. I feel privileged to be surrounded by a team as devoted to their craft and passionate about helping others as I am.

Honestly, not every moment in our practice is fun or great — that’s life.

Having a clear mission and a team that completely believes in this mission constantly gives us good perspective and keeps the overall attitude in our office clean and uplifting.  We may get tired, but we don’t burn out, because we are always there for each other and deeply want to help people and be successful.

If you don’t have a mission that is clear to you and your team — or there are people in your office who are just not on board with that mission — things need to change.

About the Blogger

Pamela Marzban, DDS, FAGD, LVIF, ICCMO guides dentists to take ownership toward the success of their business with insightful presentations and personalized coaching. For many consecutive years, her office has been recognized as a “top dentist”.

DR PAM MARZBAN

 

 

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