Should your dental insurer know if you brush 2 minutes, 2 times each day?

Employers and insurers already incorporate real-time information into their business models thanks to advanced technology, according to a report by Reuters.com.

In her story for Reuters.com, Suzanne Barlyn disseminates the pros and cons of this data collection and usage, and offers examples of  forays in the dental and automotive insurance industries made by Beam Technologies Inc.

“Twice a day, Scott Ozawa’s Bluetooth-enabled toothbrush tells his dental insurer if he brushed for a full two minutes. In return, the 41-year-old software engineer gets free brush heads and the employer which bought his insurance gets premium discounts.

“Beam’s technology follows auto insurers using devices in cars to find out how far and how safely policyholders drive – known as telematics – and life and health insurers giving customers wearable devices such as Fitbit and Apple Watch to keep track of their activity.”

Find out what industry watchers, consumers and insurance companies have to say. Read the story in its entirety at: http://www.reuters.com/article/us-usa-insurance-tracking-idUSKBN14Z0G4?utm_source=34553&utm_medium=partner

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