A proactive or reactive system— it’s your choice.

Proactive And Reactive Keys Showing Initiative And Improvement

By Lisa Philp, RDH, President of Transitions Group North America

A vast majority of dental practices across North America “hyper focus” on attracting new patients for growth,

Lisa Philp, RDH, President of Transitions Group North America

Lisa Philp, RDH, President of Transitions Group North America

as opposed to focusing on a proactive approach to keeping all active patients attached to the practice or an organized system to address the patients who have fallen through the cracks.

The hygiene schedule drives 40% of the total production of a practice and is responsible for 80% of the restorative scheduled in the future month, for acceptance of previously diagnosed dentistry, new diagnoses and treatment plans.

The proactively organized system supports the active patient focus, ensuring that the active patient count is current at all times include:

  1. Identifying the patients in the day who have family members not scheduled
  2. Daily chart reviews of patients who have outstanding dental treatment plans
  3. Pre-scheduling the next appointment before the patient leaves the hygiene room
  4. Making sure patients who cancel via phone are always rescheduled
  5. Systematic confirmation and reminders based on patients preferred communication mode
  6. A dedicated person to focus weekly attention on contacting outstanding patients.

The steps of a reactively organized reactivation system include:

  1. Knowing all patients who are not scheduled in hygiene
  2. Running a report of all patients who are OVERDUE or NOT scheduled in hygiene, based on the current month, 30 days, 60 days and over 90 days
  3. Spending uninterrupted time each week to reach out via phone, mail, email or texting, depending on the patient’s preference.
  4. Creating a mailing program for patients who have outstanding treatment plans to encourage them to consider accepting.
  5. Monitoring and tracking the efforts of the number of outbound contacts and the result of each contact.

If you reactivated one patient per week, at an average annual patient value of a $400, you would recapture $20,800 in production, plus the opportunity to revisit outstanding treatment plans.

Pacific Northwest on your bucket list?

Seattle skyline panorama at sunset as seen from Kerry Park, Seattle, WA.

By Kelsi Matylewicz/Benco Dental Social Media Intern

Benco Dental, the largest privately-owned, full-service dental distributor in the United States, is expanding their reach into Seattle, Washington and Portland, Oregon.

First Impressions June 2015-07-06 10.00.00Don’t these faces (at right) look happy? That’s because they’re part of the Benco family.  First Impressions magazine recently highlighted  Territory Representatives who joined the Benco Dental salesforce.

The dental distribution is seeking customer focused Territory Sales Representatives who will drive merchandise, technical and Benco services sales by partnering with Regional teammates in Seattle and Portland to ensure customer satisfaction; solicit new business through personal efforts and referrals; enhance personal skills in product and services focus areas; develop healthy/​productive working relationships with customers, vendors and Benco teammates.​


  • minimum of 2 years of dental/​medical/​technology product sales or equivalent combination of education/​experience
  • excellent communication, collaboration and time management/​organization skills
  • valid driver’s license
  • local travel required and as well as some overnight travel required

Benco Dental offers an excellent compensation package, including a flexible benefits plan with health, dental, vision, short/​long term disability and life insurances, a generous 401 (k) retirement plan, and a company profit sharing plan.​

If you meet these credentials and wish to work for a company that values customers & associates, apply here:

Seattle: http://jobview.monster.com/-152776399.aspx?WT.mc_n=tw_card&jvs=tw,tc,ca2.0,0&cardid=ixAoOLVfVA34btEQnIHRdf3okGH3Jrxr

Portland: http://jobview.monster.com/-152776547.aspx?WT.mc_n=tw_card&jvs=tw,tc,ca2.0,0&cardid=XFqzZHFOfUW3Omn2sdqkO8y09Nlox1TK

Check your dental implant IQ

Screenshot 2015-07-02 12.37.48

Dental Products Report and Instrumentarium Dental have joined forces to produce an e-book that discusses dental implants.

Many Key Opinion Leaders are referenced in a Q&A format that discusses who should be doing implants, potential revenue streams, and mistakes to avoid.

Take a look at the true/false questions and test your implant IQ.

1. True or False: All GPs should be surgically placing implants.

2. True or false. Dental implants is currently one of the most untapped revenue opportunities for dentists. 

3. True or False: Mini implants are equivalent to larger root form implants in reliability and functionality.

4. True or False: Cement-free solutions offer enhanced flexibility and reduce the risk associated with cement excess. 

5. True or False: The latest advances in digital imaging are key to a successful implant case. 

See how many questions you can answer correctly, then check out what the industry experts had to say.

Find the correct answers in the free downloadable e-book, written by Dr. Terry Work DDS at: http://imaging.kavokerrgroup.com/i6232?utm_campaign=OP300%20Maxio%20Supercharge%20&utm_medium=Social%20Media&utm_source=I6232

With a song in their hearts

At Benco Dental, a day prior to each national holiday, Chairman and Chief Customer Advocate Larry Cohen shares his patriotic spirit in song via voice mail to each associate of the privately owned dental distribution company. On Memorial Day, he often accompanies it with a message of gratitude to our nation’s Veterans.

The Medical Musical Group seems to subscribe to the same philosophy, albeit on a larger scale. The world’s premier medical chorale and symphony orchestra is led by the mission to perform “Music with a Message” – of healing, hope, inspiration, patriotism, peace, and brotherhood.

Currently seeking talented health care professionals, students and family members who can sing or play musical instruments, the Medical Musical Group prepares for upcoming shows dedicated to America’s Veterans.

Join renowned operatic tenor, DANIEL RODRIGUEZ, the incomparable singing star DEANA MARTIN, and The Medical Musical Group Symphony at the GALA TRIBUTE TO WOUNDED WARRIORS AND MILITARY on Sunday, August 16, 4 p.m.
This special performance commemorates the 70th anniversary of the end of World War II and will be performed at: SCHLESINGER CONCERT HALL, ALEXANDRIA, VIRGINIA. For ticket information, please visit us at www.medicalmusical.org

Also on the group’s schedule, a November 1 National Veterans Day concert in Washington, D.C. The group will also perform in England and Scotland, including a major concert at London’s Central Hall Westminster on Nov. 7.

For more information on how to participate, visit medicalmusical.org or email vanmmg@hotmail.com. To see previous performances by MMG, visit YouTube.com and search Medical Musical Group.

Early training aims to curb baseball players’ connection with chew.

_Oral Cancer

By Kelsi Matylewicz/ Benco Dental Social Media Intern

Oral Health America, a national nonprofit organization, is proud to announce The National Spit Tobacco Education Project, also known as NSTEP, 2015 slogan contest.  The winner of the contest will be a Little League baseball or softball player, age 14 and younger, who is on a roster for an affiliated Little League program in the U.S. for the 2015 season, and demonstrates the most knowledge about the consequences of using tobacco.

Oral Health America states that they “will award the winner a paid trip for two (2) for one night including airfare, hotel accommodations and ground transportation to the Little League Baseball® World Series in South Williamsport, PA.” Both the winner and the winner’s league will win a cash prize of $500.

How to enter:

Contestants* are to create an original slogan directed to children between the ages of 8 and 14.  The winning slogan needs to:

  1. Not exceed ten (10) words in length
  2. Describe the dangers of using smokeless tobacco
  3. Be related specifically to baseball
  4. Offer a positive alternative to spit tobacco usage

*A maximum of three entries per person will be accepted.

To view examples and how to submit your entry,view: https://oralhealthamerica.org/programs/nstep/contest/

Chewing tobacco has long been a part of baseball’s culture, but today, awareness about oral cancer is trying to break this bad habit.

Tony Gwynn, Babe Ruth, Brett Butler, Curt Flood, and former Boston Red Sox pitcher Curt Schilling,  have all been treated for oral cancer.

According to Dentistry&You, powered by Dear Doctor magazine, Schilling stated “I do believe without a doubt and unquestionably that chewing is what gave me cancer.” He told Boston-area radio station WEII. “I’ll go to my grave believing that was why I got what I got.”

PeriRx - SaliMark Test-KitInterested in early detection? PeriRx is one company that has a breakthrough, non-invasive, oral diagnostic technology that will assist healthcare professionals and their patients. “The company has developed a painless saliva test that uses proven bio-chemistry analytics at high sensitivity and specificity to enable early disease risk detection. This early detection of treatable diseases can enhance patient wellness while reducing the cost of healthcare.”

PeriRx is introducing SaliMark™ OSCC, its first commercial saliva test for the early detection of oral squamous cell carcinoma, which kills thousands of patients per year.

View more details here: http://perirx.com/products/oral-cancer-salivary-diagnostic-test/